What You'll Learn

Did you know that LinkedIn didn’t even exist prior to 2007? In the scheme of things, social media really hasn’t been around THAT long. Social media is one of the most high-impact, cost-effective marketing tools lawyers use to boost name recognition and pursue targeted communications. Why? Because the most popular social media sites are generally free to set up and use. Things change quickly in the world of social media. In fact, when the MN Rules of Professional Responsibility were written, social media wasn’t a spark in anyone’s eye!

  • Ethical Considerations of Social Media

  • Your Website as a Social Media Tool

  • Ethical Website Best Practices

  • The Ethics of Being a Thought Leader

  • The Ethics of Blogging and Social Media Posting

  • LinkedIn Best Practices

  • How to Build and Manage your Online Reputation

  • Responding to a Negative Review

  • Ethically Communicating your Value

  • Using Webinars to Convey Experience

Why Take This Course?

Social media can feel overwhelming to a lawyer who has not yet ventured down its path. From LinkedIn to Facebook, Twitter to Google +, most lawyers don’t think they have time to do social media “right,” so they don’t do it at all. At this stage, you likely have a LinkedIn profile, but don’t use consistently, and when you are on LinkedIn, you’re not quite sure what to do! Let us help you demystify social media best practices for lawyers. 

We will give you tools you can apply to your practice right away, and you can rest assured, each recommendation we present complies with the MN Rules of Professional Conduct.

You really don’t need to spend a lot of time on social media for your efforts to reap results. Take this ethics CLE and learn everything you have ever wanted to know about effective SEO for lawyers.

Course Content

  • 1 Video Lesson

  • 8 PDF Materials

  • 69 Minutes

What Our Students Say About

The Ethics of Social Media

  • Very Useful Information!

    Joe Roach

    This series just keeps getting better. This provided very useful information. I am not necessarily a social media person, but this program makes me much mo...

    Read More

    This series just keeps getting better. This provided very useful information. I am not necessarily a social media person, but this program makes me much more comfortable with using social media in my marketing program. Terrie, thanks for all the hard work.

    Read Less

Meet Your Instructor

CLE Connect™ President and Founder

  • Terrie Wheeler

    Senior Instructor

    Terrie Wheeler

    Terrie S. Wheeler, MBC, is the Founder + President of CLE Connect™ | Ethical Marketing CLEs On-Demand.

    For the past 25+ years, I have dedicated myself to helping lawyers ethically market their law practices and attract new clients. In 1997, I leveraged my 12-year career as an in-house law firm marketing director, and founded Professional Marketing Services, LLC (PSM). The focus of PSM is to deliver outsourced marketing department and individual marketing coaching services to clients in the legal industry.

    CLE Connect is the culmination of my entire career as a marketing consultant and coach to lawyers and law firms. From the articles I write for the American Bar Association and Attorney at Law Magazine, to the CLEs and other presentations I have delivered to lawyers across the country, my goal with CLE Connect is to provide as much value per course as I can by including customized materials you can use right away to take action!

Save Big by Bundling Up!

Save 15% with our 2-course bundle, or 20% with our 6-course Mega Bundle

  • $84.99

    $84.99The Ethical Website/Social Media Bundle

    We think your website and social media activities go hand-in-hand. Because of this, we have bundled up two ethics CLEs: Using your Website to Ethically Generate New Business, and The Ethics of Social Media: A Primer for Lawyers. Both CLEs fall into the broader category of “digital marketing.” By taking this two-course bundle, you will learn everything you need to know to make your website and social media activities powerful tools for business generation.
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  • $239.99

    $239.99Marketing Bootcamp for Minnesota Lawyers

    If you are interested in ethical marketing and growing your practice, the ethics CLE courses in the six-pack bundle will serve as your own marketing university. You'll learn everything you need to know about the Rules Related to Marketing, which you can then apply by developing your personal marketing plan.
    Buy Now